Put your brand in the room with Tokyo’s international community
Advertise to expats in Tokyo where they actually spend their evenings. TIFE runs 50+ real events every month, attended by 500 to 1,000+ people, for 35,000+ expats, international students, travelers and Japanese locals from 69+ countries.
Every enquiry is answered personally by founder Peter Chen.
TIFE and founder Peter Chen on Japanese TV
30+ brands have partnered with TIFE
Why advertise to expats in Tokyo with TIFE
TIFE is not a mailing list. It is a community that meets in person every week, follows its channels daily and recommends services to each other. Your brand gets introduced, not just displayed.
Real TIFE events in Tokyo. Sponsors appear in front of these rooms, not in a banner slot.
A community that shows up
Members attend regularly, follow our channels daily and recommend services to each other. That is word of mouth at scale.
Four languages, natively
We communicate in English, Japanese, Spanish and Traditional Chinese, so one campaign reaches several international audiences at once.
Real-world exposure
Unlike digital-only platforms, TIFE puts your brand in front of real people at real events. Those impressions carry trust that ads cannot buy.
A recognised name
TIFE and founder Peter Chen have appeared on ZIP!, Hirunandesu and Shutoken Johou TV. Partnering with TIFE associates your brand with that name.
Every platform members use
Meetup, LINE Open Chat, a Facebook Group, Instagram, TikTok and YouTube. Your placement reaches members wherever they are.
Brands come back
30+ current and past sponsors across hospitality, housing, jobs, food and drink, and lifestyle. Many renew because the results are real.
Who you will reach
Internationally minded adults living, working, studying and traveling in Tokyo. They spend on housing, food, experiences, travel and lifestyle, and they trust recommendations from the TIFE community.
🇺🇸 🇬🇧 🇹🇼 🇪🇸 🇧🇷 🇦🇺 🇰🇷 🇫🇷 🇨🇦 🇯🇵
Plus 60+ more countries.
| Community members | 35,000+ |
|---|---|
| Primary age range | 20 to 45 |
| Nationalities | 69+ countries |
| Languages | English, Japanese, Spanish, Chinese |
| Events per month | 50+ |
| Monthly event attendees | 500 to 1,000+ |
| Founded in Tokyo | 2015 |
Where your brand appears
One partnership, every place the community gathers.
Choose your partnership
Flexible packages for brands of every size, from local Tokyo businesses to global companies targeting Japan’s international community. Every package is custom-quoted.
Event sponsor
Event Partner
For venues, restaurants, bars and activity providers who want direct exposure at a specific event.
- Your venue or product featured at a TIFE event (20 to 200 attendees)
- Logo on the event page and promotional materials
- Social shout-out before and after the event
- Direct engagement with members on the day
- Tagged post on Instagram and Facebook
- Mention in the LINE Open Chat event announcement
Community sponsor
Community Partner
Ongoing visibility across every TIFE platform: website, social media, LINE and events.
- Logo and link on the TIFE sponsor page
- Monthly feature in LINE Open Chat
- Inclusion in the TIFE monthly newsletter
- Regular mentions on Instagram, Facebook and TikTok
- Brand placement at monthly community gatherings
- Continuous access to 35,000+ members
Premium partner
Strategic Partner
For major brands, tourism boards, relocation services and companies targeting the expat market long-term.
- Everything in Community Partner
- Co-branded events with TIFE and your branding
- Dedicated SEO-optimized article on the TIFE website
- Referral link integration in relevant TIFE content
- Direct introduction to TIFE’s multilingual members
- Endorsement from founder Peter Chen across channels
Looking for Peter Chen’s individual creator rates? See the Media Kit.
From first email to live campaign
Timing depends on event dates and how much content we create together.
Send your brief
Tell us your product, target audience, goal and budget range.
Get a proposal in 48 hours
We match you to the right events, channels and languages, with a clear quote.
Go live
Your brand appears at events, on social media, in LINE and on the website as agreed.
Review together
We go over what ran and where, so you can decide on next steps.
See the work before you commit
Trusted by these brands
Current and past sponsors and partners.
Including TRYFULL, Nekonote, Multilingual Jobs, Katayama Toriniku, Ten Expat Expo, Sake of Peace, Tokyo Food Summit, Island Tours, Oak House, Yeti Valhalla, Derek Vasconi, Libera Dance, Kiwa Corporation, YTK Sports, Karaoke no Tetsujin, Les World, Melody Aesthetic House and El Café Latino Tokyo.
Sponsorship questions
How can I advertise to expats and foreigners in Tokyo?
How much does it cost to sponsor TIFE?
What types of brands partner with TIFE?
What platforms does TIFE have?
Who is the TIFE audience?
Can international companies outside Japan sponsor TIFE?
How many people attend TIFE events?
Can I post job openings or recruit candidates through TIFE?
How do I get started as a TIFE sponsor or partner?
Ready to reach Tokyo’s international community?
Contact founder Peter Chen directly. We reply within 48 hours with a package tailored to your brand. To get a proposal faster, include:
- Your company, product and website
- Who you want to reach: expats, students, tourists or a language group
- Your goal: awareness, sign-ups, bookings or hiring
- Preferred timing and budget range
日本企業・店舗の皆様へ：在日外国人・訪日外国人向けのPR、イベント協賛、求人のご相談は日本語のスポンサー募集ページをご覧ください。日本語でのお問い合わせも歓迎します。
More about TIFE: About TIFE, Meet founder Peter Chen, Browse TIFE events, Recruit international talent.